ANNA BACANI
BRAND & MOTION DESIGNER
GLOW-UPS, NOT BURNOUTS.

A new light shines over a sea of intimidating and aggressive energy drinks. Harnessing the naturally vitalizing power of green tea and B vitamins in a variety of unique flavors, Gleem is here to deliver a sparkling new take on energy.

We built Gleem’s brand from the ground up, crafting a unique point of view in a saturated category to establish a joyful brand that supports glowing up, not burning out.

2023
Role: Strategy, Concepting, Branding, Packaging
Agency: Zero Studios




























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Gleem

Branding & Packaging